FSSAI Proposes Strict New Regulations to Prohibit Labeling Non-Dairy Products as Authentic Paneer

Times of India•Published: Sep 25, 2026 03:21 PM IST

The Food Safety and Standards Authority of India (FSSAI) has introduced a new regulatory proposal aimed at preventing non-dairy substitutes from being marketed or sold as 'Paneer'. This initiative seeks to eliminate consumer confusion by ensuring that only genuine dairy-based products carry the traditional name. The authority is currently soliciting feedback from industry stakeholders regarding these labeling amendments.

Labeling Restrictions: The proposal explicitly prohibits the use of the term 'Paneer' for any food items manufactured using non-dairy ingredients or plant-based substitutes.
Consumer Protection: The regulatory move is designed to curb misleading marketing practices that often deceive shoppers into purchasing imitation products as authentic dairy.
Stakeholder Feedback: FSSAI has officially invited food businesses and industry experts to review the draft and submit their comments before the regulations are finalized.

The Context & Background

This regulatory action follows a broader trend of increased scrutiny by Indian food safety authorities regarding product transparency and labeling standards. By tightening these definitions, the FSSAI aims to standardize the market and ensure that consumers receive accurate information about the nutritional composition of the food products they purchase.

Why it matters:This proposal is a significant step toward protecting consumer rights and maintaining the integrity of traditional food categories. By enforcing clear labeling, the FSSAI ensures that shoppers can make informed dietary choices, while also preventing unfair competition for dairy producers who adhere to traditional manufacturing standards.

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